The COVID-19 epidemic is having a fundamental impact on the European cultural and creative industry which is especially true for vulnerable groups like artists with minority background. To reduce the damage and draw attention to the problem, we want to create a cross-sectoral educational cooperation that introduces the culture and art of European minorities (religious, linguistic, ethnic, cultural) to young people through innovative and creative art educational methods. Our project has two main objectives: strengthen the creativity and socio-education of youth with online audiovisual production, and support the minority members of the European cultural sector with creative social media campaigns. We live in a social-media dominated world, which is particular true to the younger generations who were born into the digital world. The youth need to be taught how to orient themselves in this virtual space to acquire life and to be able to create real value in it. The program helps the preparation for innovative digital education under which we place particular emphasis on the development of digital and creative skills and competencies of the participants by tweaking of audiovisual content, refine the specificities of new media phenomena (how to be a valueoriented influencer) with individual needs and the novel use of art education in an online collaboration space. Moreover, the EU is a mosaic of cultures and traditions forming a community of diverse citizens united by their common core values. Every European minority is an integral part of this mosaic; cultural heritage is recognized as an important expression of cultural diversity that deserves protection.
The expected objectives of the project:
- to strengthen solidarity and tolerance in European youth
- to help in preserving the traditions and culture of European minorities and nationalities
- to support the European cultural and creative industry with innovative online campaigns and practical creative skills development of youth
- to develop a voluntary and self-support online educational network for youth and citizens with minority backgrounds in a long-term
- to help educators working with youth to prepare their group members for the global and social challenges in the future
In order to reach our expected results, partners will create specific EDUfluencer activities and outputs, able to be adapted by any stakeholder, based in the following elements:
- EDUfluencer Course for Creativity and Preserving Culture: developing the knowledge and skills of people working with youth in the fields of boosting creativity and social inclusion with innovative art education.
- EDUfluencer Minority Culture Descriptor: standardized tool to learn about the culture and tradition of European minorities in detail
- EDUfluencer Guidance for Audiovisual Production: to boost quality and innovation of youth work that support the creative potential of youth, and improve audiovisual production skills and competences
- EDUfluencer Creative Workshop: put learned theory into practice and test it, creating short videos about local minority artists/art groups
- EDUfluencer Public Awareness Campaign: a unique audio-visual based social media campaign utilizing innovative digital technologies designed and run by the young people together with the invited minority artists
Related activities to test the outputs:
- Pilot course for youth workers
- Pilot workshops for youth
Related multiplier and cultural events:
- EDUfluences Film Festival and Youth Conference
- EDUfluencer National Seminars
Project leader: Laterna Magica - Hungary
Partners:
Kaunas Cultural Centre of Various Nations - Lithuania
FilmWorks Trust - United Kingdom
The Hub Nicosia Ltd. - Cyprus
Fundacja Zaufania Społecznego - PUBLICA FIDES - Poland
Project period: 2021/04/01 - 2023/03/31
